Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Who Needs SEO When You Have No Competition?
It’s no secret that SEO is not easy (and it’s not cheap). It takes a ton of effort to earn that top spot on a...
Link Acquisition Using Humor: What We Can Learn From the Lebron James Faux Email Hack
Link building is a critical part of any search engine optimization effort, but sometimes the manual methodologies get old. The good news is, you can...
6 Ways To Optimally Use Keyword Match Types for AdWords Success
There are a lot of different theories on how keyword match types are best implemented to give you the biggest bang for your buck. For...
Tips and Tricks for Optimizing Time Sensitive Pages
When it comes to content, you always have to worry about something being time sensitive. Writing evergreen content, or content that will remain significant throughout...
Why Pay For Performance SEO Is Really Too Good To Be True (Provided You’re Cautious Enough)
image credit: ShutterStock The other day I dropped by a small tea stall near my house and one of my friends jokingly said to the...
Things You Need to Know About Bing Ads Quality Score
As a Bing Ads product manager specializing in campaign optimization, I often get asked the differences between Quality Score on Bing Ads and AdWords. In order...
Small Businesses Can Still Have Big SEO Success
image credit: ShutterStock Many small business owners feel like they can’t compete with the “big” brands simply because they don’t have the money or the...
6 Reasons Why Small Businesses Often Fail With AdWords
Managing AdWords campaigns for small businesses offer many challenges besides just optimizing AdWords in the regular sense. Many small businesses have distinct budgetary challenges, their...
Experience Forums On Your Mobile Phone With Topify
Do you use forums as part of your marketing? They can be a great way to get your name out there, make new connections, and...
Reach A Definite Logical End Using Infinite Scrolling
Scrolling to an infinite extent always promises an enhanced viewing experience to the users. But it should always be remembered that good things usually accompany the...
How to Claim & Set Up Local Profiles: From Google+ to Yelp
Claiming and setting up local profiles is an important branding activity that has tremendous SEO value. Most websites that offer local business listings follow the...
Best Practices for Measuring SEO Success
An important element in any SEO campaign is the ability to adjust strategy based on actual results. Tracking the right data is essential not only to...
Matt Cutts: Google Webmaster Penalty Emails to Include Examples of Bad Links
We’re here live at SMX Advanced in Seattle where Matt Cutts is on stage being interviewed. Matt Cutts said that Google Webmaster Penalty emails will...
7 Killer Landing Page Design Tips to Maximize Your Conversion Ratio
image credit: ShutterStock One of the fastest ways to boost profits is to turn your attention away from traffic for a while and start thinking about...
Seeing Success In An Increasingly Competitive AdWords Market
It’s no secret – the world of online marketing is becoming flooded with more and more competition as the days go by. Business owners are...
The 5 Essential Steps to Effective Content Marketing
It’s probably not possible to teach you everything you need to know about content marketing in a single post, but our goal is to get...
What Is The Future of The Rel=Author Tag? via Matt Cutts
Google authorship and the rel=author tag has been around for a little while, have you been taking advantage of it? Personally, I’ve noticed an increased...
Matt Cutts’ Take On SEOs After New Update
How’s everyone doing post Penguin 2.0? This update only affected 2.3% of search queries, yet some of our users said the following about the new...
Google’s Penguin – Beginning to Flex its Muscles
Nearly a year ago, in April of 2012, Google rolled out its Penguin update. Like all of Google’s search engine algorithms, Penguin was designed to improve...
SEOMoz Changed Their Name Today
Fellow SEOs around the world have been following SEOMoz for a while and today they made a big move. What did they do? They changed...
Five Ways To Fail In Your Multilingual Search Engine Marketing
Multilingual search marketing is a service offered by many agencies, but done correctly by few with most practising outdated methods and taking a wholly flawed...
How To Make Your Website Sticky
What a great feeling it is to land on a stellar page that’s rich with content that jumps out at you. A good user interface...
Why A Framework Process Is The Best Way to Build Out Huge Ecommerce AdWords Account Structures
I love working with AdWords and big ecommerce sites. What I like about it is that it makes the revenue slip in easily and at...
Manual Action Case Study
From page one to penalised in a blink of an eye! It’s every SEO professional’s worst fear as they realise that their months of hard...
10 Unique Ways Small Businesses Can Win at Link Earning (Part II of II)
We love innovative strategies for earning links and attention in the online sphere. While very few marketers can win without mastering the basics, it takes...
10 Unique Ways Small Businesses Can Win at Link Earning (Part I of II)
We’re seeing the industry shift now that massive corporations finally understand the value of online marketing. Enterprise level SEO is becoming more prominent. This is...
A Guide To Choosing A Competitive Title For Content Marketing
Credit Shutterstock As we all know, content is king and it plays an important role in search engine optimization (SEO). Having good content on each...
BloomReach Launches Content Quality Metrics
BloomReach today released Continuous Quality Management (CQM) technology delivering ongoing web page quality visibility and management. If you haven’t checked out BloomReach, they are a pretty sweet...
An Online Resource You Don’t Want to Miss: The Matt Cutts Short Cutts
It’s hard to believe that this topic has never been discussed on Search Engine Journal, but it looks as though one of my favorite resources,...
How To Break Up With Google in 3 Easy Steps
Relationship building with a giant, remote, hugely powerful company. Who really wants to have to do that? Cultivating relationships with real live people is difficult...