Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
![[turn-anchor preview v2] Google Explains Query Fan-Out Behind AI Search](https://cdn-beta.searchenginejournal.com/wp-content/uploads/2022/12/search-engine-journal-63a45e94c4cfa-sej-384x202.jpg)
[turn-anchor preview v2] Google Explains Query Fan-Out Behind AI Search
A Google Search engineer reveals how AI Overviews and AI Mode decompose complex queries into parallel sub-queries, confirming that longer prompts are driving new search...
Google Explains Query Fan-Out Behind AI Search
A Google Search engineer reveals how AI Overviews and AI Mode decompose complex queries into parallel sub-queries, confirming that longer prompts are driving new search...
Italy’s Agcom Warns EU: Google AI Threatens Publishers
Italy’s telecom regulator has formally warned the European Commission that Google’s AI-powered search features put publishers’ business models at risk, adding to a growing wave...
Google Publishes Guide to Building Agent-Friendly Websites
New web.dev guidance outlines how AI agents interpret websites and what developers and SEOs should change to accommodate this emerging traffic source.
Google Reverses Course, Will Preserve Active Goo.gl Links
Google updated its goo.gl shutdown plan to keep actively used shortlinks alive, a reversal that affects legacy link equity and redirect chain management for SEOs.
Google Expands Preferred Sources to All Languages
Google’s preferred sources feature for Top Stories is now available in every language where Google Search operates, with new downloadable button assets for publishers.
AI Agents Can Now Buy Domains & Deploy Sites on Cloudflare
Cloudflare’s new agent-as-customer workflow, co-designed with Stripe, lets AI agents autonomously create accounts, register domains, and deploy code, signaling a shift that SEO practitioners can’t...
Meta Launches Ads CLI for Terminal-Based Campaign Management
Meta’s new command-line interface wraps the Marketing API into a single tool that lets developers and AI agents create, edit, and analyze ad campaigns without...
Meta Launches Ads CLI for Campaign Management via Terminal
Meta’s new command-line interface lets developers and AI agents create, edit, and analyze ad campaigns without writing custom API code.
Meta Q1 Revenue Hits $56.3B on 33% Jump in Ad Sales
A 19% increase in ad impressions and 12% rise in ad prices drove Meta’s biggest quarterly revenue gain in recent history, while a capex hike...
YouTube Ad Revenue Hits $9.88B in Q1 as Google Search Grows 19%
Alphabet’s Q1 2026 earnings show YouTube ad revenue up 10.7% year-over-year, with AI-driven Search growth and 350 million paid subscribers reshaping the video ad landscape.
Google Search Revenue Up 19% As AI Mode Drives Record Queries
Alphabet’s Q1 2026 earnings show AI Overviews and AI Mode are expanding Search usage, not cannibalizing it, with queries hitting an all-time high.
How To Deploy llms.txt When Your CMS Won’t Cooperate
If your CMS blocks root-directory file uploads, a 301 redirect can serve your llms.txt to AI crawlers, but the details matter.
The science of what AI actually rewards
This Memo was sent to 25,823 subscribers. Welcome to +224 new readers! Subscribe to get the free memo weekly or upgrade to Premium for the...
Growth Intelligence Brief #16
Welcome to another Growth Intelligence Brief, where organic growth leaders discover what matters – getting insights into the bigger picture and guidance on how to...
From Visibility Engineering To Preference Engineering: The Rise Of The Infinite Tail
See why the infinite tail demands narrower focus, stronger entity signals, and deeper topical coverage.
AI-SEO Is A Change Management Problem
Don’t let AI SEO fail in the boardroom. Align leadership, metrics, and ownership before scaling tactics.
Web Almanac Data Reveals CMS Plugins Are Setting Technical SEO Standards (Not SEOs)
Technical SEO “best practices” increasingly reflect CMS and plugin defaults, not individual site decisions, according to 2025 HTTP Archive analysis.
4 Sites That Recovered From Google’s December 2025 Core Update – What They Changed
Discover how the December 2025 core update impacted 4 sites and the factors that contributed to their improvement.
Agentic Commerce Optimization: A Technical Guide To Prepare For Google’s UCP
As AI Mode enables on-platform transactions, ecommerce visibility now depends on schema completeness, feed accuracy, and third-party validation.
SEO Fundamental: Google Explains Why It May Not Use A Sitemap
Google’s John Mueller points to site content as the reason for Search Console sitemap error messages
Information Retrieval Part 3: Vectorization And Transformers (Not The Film)
A practical explanation of vector space models, transformers, and cosine similarity, and what modern information retrieval means for SEO and AI search.
Google AI Mode Link Update, Click Share Data & ChatGPT Fan-Outs – SEO Pulse
The latest SEO Pulse examines how AI interfaces reshape link visibility, redirect clicks, and filter sources before rankings apply.
35-Year SEO Veteran: Great SEO Is Good GEO — But Not Everyone’s Been Doing Great SEO
Dive into the discussions around SEO adaptations and LLM impact on the industry with host Shelley Walsh and industry veteran Grant Simmons.
Are Citations In AI Search Affected By Google Organic Visibility Changes?
An analysis of 11 impacted sites reveals a strong correlation between Google visibility losses and declining AI search citations, with ChatGPT hit hardest.
Enterprise SEO Operating Models That Scale In 2026 And Beyond
Move SEO upstream into leadership decisions to safeguard visibility, enforce standards, and scale sustainable search performance.
5 Ways Emerging Businesses Can Show up in ChatGPT, Gemini & Perplexity
AI models default to familiar brands. What makes them mention your company instead of a bigger or more established competitor?
4 Pillars To Turn Your “Sticky-Taped” Tech Stack Into a Modern Publishing Engine
Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies.
Google Text Ad Click Share Rises Sharply In Some Verticals
An analysis of approximately 16,000 U.S. queries shows text ads increasing their click share by 7-13 points year over year.
The Science Of How AI Pays Attention
An analysis of 1.2 million ChatGPT citations reveals why AI favors front-loaded, entity-rich, definitive writing over traditional “ultimate guide” formats.