Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Why SEO Matters for Law Firms
Get a better understanding of why SEO matters for law firms and how lawyers can get started generating more traffic for their websites.
7 Things I Learned Running SEO at a Digital Marketing Agency
Leading SEO at a digital marketing agency or growing an agency of your own can be risky. These lessons can help you out.
How Partial Content Migrations Can Benefit SEO
Supplemental landing pages dilute content signals and cause ranking visibility loss over time. Learn how partial migration may help with SEO issues such as these.
Accelerate Your Organic Marketing Success with Consulting
Looking to elevate your organization’s organic marketing program? Take your business goals to the next level with expert SEO consulting solutions.
Google’s John Mueller Answers Rapid Fire SEO Questions
Google’s John Mueller answers a mixed bag of SEO questions in rapid fire style in the latest video on the Google Search Central channel.
Get to Know the Google Knowledge Graph & How it Works
You need to understand how to influence topics in the Knowledge Graph if you want to help Google understanding your content. Here’s how.
How to Use Categorical Keyword Research to Plan Your Content Strategy
Learn how to mine your and competitor’s categorized keyword research to identify and prioritize content marketing efforts.
Google Enhances Business Profiles For Stores With Delivery & Pickup
Google is adding more information to Search and Maps about businesses that offer options for grocery delivery and pickup.
Google: Mobile-Friendly Does Not Mean Ready For Mobile-First Index
Google’s John Mueller advises site owners that mobile-friendliness is not the same as ready for mobile-first indexing.
A Comparison of Domain Authority Checkers for Link Building
Learn how to evaluate domain authority checkers and what Domain Rating, Authority Score, TrustFlow & more really mean. See popular domain authority checkers compared.
International SEO Strategy for Non-Dominant Language Audiences
Want to target a specific, smaller second-language audience in a dominant-language country? Learn this SEO strategy for international business success.
Is It Time to Switch to a New SEO Tool?
Not getting the data you need from your SEO tool? It’s time to start prospecting for a new SEO software in your agency’s tool stack.
The Complete List of Google Penalties and How to Recover
Did you receive a manual action report in Google Search Console? Don’t panic! Read on to learn more about Google penalties and how to recover.
Google Says There’s No Limit on Title Tag Length
Google’s Gary Illyes says that industry standards on title tag lengths are externally created and not Google recommendations.
Google: No Benefit to An Artificially Flat URL Structure
Google’s John Mueller says there’s no benefit to having an artificially flat URL structure compared to one that shows directory depth.
Google’s John Mueller Stresses Importance of E-A-T For YMYL Websites
Search Advocate John Mueller stresses that Google is most concerned with expertise, authoritativeness, and trustworthiness (E-A-T) when ranking content that deals with health & finance.
What Is Law Firm SEO?
Law firms benefit from an optimized site that generates website traffic and attracts new clients online. Learn the fundamentals of Law Firm SEO here.
How to Become an SEO Expert
SEO expertise requires time, commitment, and experience. Do you have the drive to learn? Here are 21 things you need to know.
Google: Fine If AMP Page Has More Ads Than HTML Page
Google’s John Mueller says the search engine’s recommendation to maintain parity between AMP and canonical HTML pages does not apply to ads.
Google Patent: Rewriting Queries Based on Context to Meet Intent
A new patent from Google tells us how queries may be rewritten based on the context of those searches to better meet search intent.
4 COVID-19 Search Trends & How They Impact SEO
The pandemic has changed many things, especially how much we view the internet, online resources, and SEO. Read about how SEO has fared so far.
Facebook for WordPress Plugin Vulnerability Targets +500,000 Sites
Two exploits affecting the popular Facebook for WordPress plugin can lead to a total site takeover and malicious backdoors
Google Supports New Schema Markup For Education Sites
Google is adding support for a new type of schema markup with the introduction of rich results for education sites.
Googlebot Doesn’t Click On Buttons – What to Use Instead
Google advises site owners that the use of buttons on web pages is not optimal as Googlebot is not able to click on them.
Google Shares Technical SEO Best Practices For Ecommerce Sites
Google provides guidance to SEOs and ecommerce site owners on best practices for providing the search engine with accurate information about products.
Wix and Google Announce GMB Integration
Expanded partnership with Google integrates Google My Business. Makes Wix a stronger presence in local search
Google vs Baidu: Key Differences in SEO Strategy
Key differences between Google & Baidu affect how to optimize and develop an effective search marketing strategy for Baidu. Learn more here.
What Search Marketers Need to Know About Instacart Advertising
Instacart is a rising behemoth in the retail world that opens up many opportunities for marketers. Here’s what you need to know about Instacart advertising.
Google: Zero Click Claims Are Misleading
Google offers convincing evidence that claims surrounding “zero click” searches are erroneous
New SEO Tool Gathers Google Search Insights From 60M Queries
A new, free tool for SEOs tracks what percentage of Google search results pages in the US contain local packs.