LinkedIn: Gen Z Is Our Fastest Growing Audience
LinkedIn reports that Gen Z is its fastest growing audience and shares tips to help marketers reach this mobile-first generation.
About
See short video versions of news stories on YouTube and TikTok. Matt G. Southern is the Senior News Writer at Search Engine Journal, where he’s covered Google, SEO, and AI for over 13 years.
Articles
YouTube Co-Founder Is Against Removing Dislikes
Jawed Karim, co-founder of YouTube, makes his feelings known about the removal of dislikes saying itās not a good idea for creators.
Google Ads Insights Page Updated With 4 New Features
Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season.
Google Launching November 2021 Broad Core Algorithm Update
Google is giving everyone advance notice that the November 2021 broad core algorithm update will be released later today.
Google Launches New Local Search Features
As searches for “news near me” continue to rise, Google is launching new features for local search results and new tools for journalists.
Google Maps Adds 4 New Features For Local Shopping
Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses.
Google: Progressive Web Apps Don’t Rank Better Than Regular Sites
Google’s John Mueller states that progressive web apps (PWAs) do not, by default, rank better in search results than traditional websites.
Google: Bolded Text Can Help Your SEO
Google’s John Mueller confirms bolding important text in a paragraph can help your site’s SEO as it allows Google to understand the content better.
Google Spam Update Done Rolling Out
Googleās spam update has finished rolling out in search results worldwide, the company confirms.
Google: “Hard To Call A Site Authoritative After 30 Articles”
Building authority with Google is going to take more than publishing a site with just 30 pages, advises Search Advocate John Mueller.
What’s Next For SEO: 7 Predictions From Google
Google’s Search Relations team gets together for a discussion on the future of SEO in the latest episode of the Search Off the Record podcast.
Dwell Time: Is It A Google Ranking Factor?
Dwell time is one of many user interaction signals that finds its way into experts’ lists of top Google search ranking factors.Ā
LinkedIn Lets Freelancers Promote Their Services For Free
LinkedIn Service Marketplace, now available to everyone after a limited launch earlier this year, lets professionals promote their freelance services for free.
YouTube Removes Dislike Counts On All Videos
YouTube is removing public dislike counts on all videos, though the dislike button will remain available for users to customize their recommendations.
How To Enable Key Moments Snippets In Google Search
Learn how to enable key moments snippets in Google Search, which allows searchers to jump to the specific part of a video they’re interested in.
Twitter Blue Launches In United States
Twitter Blue launches in the United States and New Zealand after being introduced in Canada and Australia earlier this year.
New Facebook Groups Features For Building Strong Communities
Meta launches new features for Facebook Groups to improve communication between members, strengthen communities, and give admins more ways to customize the look and feel.
Google Page Experience Algorithm Update Coming to Desktop
Google confirms the Page Experience Algorithm update, which rolled out to mobile search earlier this year, will be applied to desktop search results.
Claim Your Google Business Profile Directly On Search And Maps
Google My Business is no moreāget used to saying “Google Business Profile” as the search company simplifies and renames its important local search tool.
Google Launching New Version Of PageSpeed Insights
Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the previous version.
Google’s John Mueller Q&A: 4 SEO Questions Answered
Google’s John Mueller answers four rapid fire questions about common technical SEO issues that almost everyone runs into at one point or another.
Google Ads Performance Max Campaigns Best Practices
Google Ads Performance Max campaigns are now available to everyone. Here’s what you need to know about driving more conversions with this new campaign type.
How To Report Search Console Issues To Google
Issues with user management and domain verification in Search Console can now be reported directly to Google with the click of a button.
Facebook Launches Marketing Analytics Certificate Program
Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.
Google Shares Tips For Optimizing Job Postings
Google says businesses are missing opportunities when it comes to optimizing job postings, and offers tips for how to improve them.
Google Enhances Search Results For “Deals” Queries
Google is now showing a new set of search results when people look for deals. All products with a “deals” badge are eligible to appear.
LinkedIn Adds New Features To Help Companies Attract Talent
LinkedIn is adding new features to company pages to improve internal communication, attract new talent, and gain insight on competitors.
Do Google Lighthouse Scores Affect SEO?
Google Lighthouse is the top recommended tool for measuring Core Web Vitals and other performance metrics. So it must affect SEO, right? Wrong.
Does URL Length Affect SEO?
Does Google prefer shorter URLs over longer URLs? That’s an SEO myth that won’t go away. Here’s when URL length matters and when it doesn’t.
Did Facebook Change Its Name? Yes, It’s Now “Meta”
What started in a college dorm is set to transcend the physical world, as a new direction for Facebook begins with an unexpected name change.